The delegation comprised CEOs and leaders of technology and services companies such as Accenture, Globant, PwC, EY, INVAP, and Baufest, along with Argencon President Sebastián Mocorrea and its Executive Development Director, Leandro Mora Alfonsín. Over four days, the group held meetings with executives from global corporations, investors, and academic experts, in addition to institutional meetings with multilateral organizations and think tanks specializing in innovation and technology policies.

A Strategic Agenda in New York and Washington

The mission included a group of business leaders and innovation experts representing the key players in the Argentine knowledge ecosystem:

• Sofía Vago, President of Accenture Argentina.
• Ángel Pérez Puletti, CEO of Baufest.
• Verónica Asla, Leader of EY Global Delivery Services Latam.
• Néstor Nocetti, Co-founder and EVP of Corporate Affairs at Globant.
• Darío Giussi, CEO and General Manager of INVAP.
• Eduardo Gil Roca, Senior Partner at PwC Argentina.

On the institutional side, the delegation included Santiago Pordelanne, Undersecretary of the Knowledge Economy for the Ministry of Economy. Joining from the Ministry of Foreign Affairs and Worship were Tomás Villalba, Chief of Staff for the Secretariat of International Economic Relations, and Carolina Bustos, Director of Export Promotion for Knowledge-Based Services.

In New York, the agenda included a breakfast at the Council of the Americas with US investors and business people, where opportunities for expansion and challenges in the new Argentine economic context were discussed. Subsequently, executives participated in a working session at the Center for Global Enterprise, chaired by Sam Palmisano, former CEO and Chairman of IBM, to analyze the evolution of global trade in technology services.

In Washington D.C., the delegation was received at the Argentine Embassy, where the event “Argentina Delivers: Professional and Technology Services Delivered from Argentina” took place—a joint initiative by Argencon and the Ministry of Foreign Affairs aimed at positioning the country as a competitive destination for new global service centers.

A highlight was the dialogue with representatives from the National Artificial Intelligence Association (NAIA), focused on Argentina’s potential as a global Artificial Intelligence hub. The event was attended by Ambassador Alejandro “Alec” Oxenford and Felipe Millon, Head of Government Go To Market at OpenAI.

Meetings were also held with the Inter-American Development Bank (IDB), the Information Technology and Innovation Foundation (ITIF), and the Americas Institute at Georgetown University, where bilateral cooperation policies in technology, education, and talent development were addressed.

United States, Strategic Partner for the Growth of the Knowledge Economy

During the meetings, the Argentine business leaders presented the vision of the Knowledge Economy ecosystem, emphasizing the opportunity to triple technology and professional service exports and consolidate the country as a regional innovation hub.

“Today, Argentina is on the strategic agenda of the United States in the region. During this mission, we saw great optimism and confidence from the main actors in the private sector. The Knowledge Economy reflects the true potential of our country in terms of technology and innovation: we combine talent, infrastructure, and cultural affinity with the United States, and we are in a position to play a leading role in the new global economy,” noted Sebastián Mocorrea, President of Argencon.

For his part, Leandro Mora Alfonsín highlighted that “Argentina is a reliable partner for investment in knowledge. Today there are more than 50 global service centers in the country, employing over 65,000 professionals. Our goal is to continue growing based on talent, innovation, and an increasingly close relationship with the United States.”

Three Strategic Pillars of the Mission

1. Path towards USD $30 Billion in Exports: The sector plan to triple exports of knowledge-based services was presented, focusing on innovation, digitalization, and bilateral cooperation in artificial intelligence.
2. Argentina as a Competitive Destination for Global Service Centers: Through the Argentina Delivers program, the establishment of new international operations in the country was promoted, highlighting the quality of human capital, institutional stability, and cultural affinity with the North American market.
3. Argentine Leadership in Artificial Intelligence and Applied Technology: The capacity of Argentine companies to lead projects at the technological frontier and promote the responsible adoption of AI in productive, energy, and social sectors was reaffirmed.

Argentina on the Global Knowledge Map

According to the latest Argenconomics report, exports of knowledge-based services reached an all-time record of USD $9.685 billion between July 2024 and June 2025, with a year-on-year growth of 20.8%. With this performance, the sector is consolidated as the country’s third-largest source of foreign currency and a key driver of skilled employment.

The institutional mission to the United States reaffirms the commitment of the Knowledge Economy ecosystem to sustainable growth, the generation of added value, and the construction of an Argentina more integrated into the world through innovation and talent.

The delegation will pursue a high-level agenda in New York and Washington D.C., between November 3rd and 6th, with meetings at the Argentine Embassy, the Council of the Americas, the Inter-American Development Bank (IDB), the Center for Global Enterprise, and the Information Technology and Innovation Foundation (ITIF), in addition to an academic presentation at Georgetown University.

Executives from leading companies such as Accenture, Globant, Baufest, EY, PwC, and INVAP will participate, along with Sebastián Mocorrea, President of Argencon, and Leandro Mora Alfonsín, its Executive Development Director.

“This mission is an opportunity to show the world Argentina’s potential in the Knowledge Economy and the talent of our professionals. Our sector is already the country’s third-largest export complex and represents the most advanced frontier of our competitiveness. The United States is the main destination for our exports, and deepening the complementarity of this relationship is key to reaching the $30 billion target,” stated Sebastián Mocorrea, President of Argencon.

“We are going to the United States to consolidate strategic ties, attract investments, and strengthen Argentina’s role as a regional hub for innovation and artificial intelligence. We have a mature ecosystem, highly trained human capital, and a technological infrastructure that positions us as a strategic partner for the world’s leading economies,” he added.

An Agenda Focused on the Internationalization of Argentine Talent

The mission seeks to expand the partnership with the United States in the fields of technology, professional services, and Artificial Intelligence, focusing on the integration of global operations: enabling North American companies to integrate part of their technological and professional back-office in Argentina.

The mission will be comprised of a group of business leaders and innovation experts who represent the main actors in the Argentine knowledge ecosystem:

• Sofía Vago, President of Accenture Argentina.
• Ángel Pérez Puletti, CEO of Baufest.
• Verónica Asla, Leader of EY Global Delivery Services Latam.
• Néstor Nocetti, Co-founder and EVP of Corporate Affairs at Globant.
• Darío Giussi, CEO and General Manager of INVAP.
• Eduardo Gil Roca, Senior Partner at PwC Argentina.

The itinerary will begin on November 3rd in New York, with the panel “Why Argentina? Innovation, Talent, and Opportunity in the Argentine Knowledge Economy” at the Argentine Consulate, followed by a breakfast at the Council of the Americas and a working session at The Center for Global Enterprise on global trade in technology services.

In Washington D.C., the delegation will participate in the events “Argentina Delivers: Professional and Technology Services Delivered from Argentina”—an initiative by Argencon and the Ministry of Foreign Affairs to attract new global service centers—and “Argentina as a Potential Global AI Hub” at the Argentine Embassy. They will also hold meetings with representatives from the National Artificial Intelligence Association (NAIA), and an academic dialogue at Georgetown University on the country’s role in the age of artificial intelligence.

The agenda will be completed with meetings at the Information Technology and Innovation Foundation (ITIF), focusing on global AI policies and digital commerce, and at the Inter-American Development Bank (IDB), where potential lines of institutional collaboration will be addressed.

The mission will also include the participation of national public sector authorities, who will support the promotional and internationalization efforts of the Argentine knowledge ecosystem. Attendees will be Santiago Pordelanne, Undersecretary of the Knowledge Economy for the Ministry of Economy; Tomás Villalba, Chief of Staff for the Secretariat of International Economic Relations of the Ministry of Foreign Affairs; and Carolina Bustos, Director of Export Promotion for Knowledge-Based Services at the Ministry of Foreign Affairs.

Argentina, a Reliable Partner for Investment in Knowledge

Argentina is currently one of the leading destinations for the establishment of global service centers, with more than 50 hubs employing 65,000 professionals. Its strengths in talent, education, institutional stability, and cultural affinity position it as a reliable and competitive destination for locating international operations.

Furthermore, Argentine technology-based companies lead projects of global reach, with the capacity to operate at the technological frontier and promote the social adoption of artificial intelligence in productive value chains and civil society.

Argentina on the Global Knowledge Map

According to the latest Argenconomics report prepared by Argencon, exports of knowledge-based services reached an all-time record of USD $9.685 billion between July 2024 and June 2025, with a year-on-year growth of 20.8% and a rate that doubles the world average.

“Knowledge has become the new currency of global trade. This industry not only generates foreign exchange but also consolidates Argentina’s positioning as an exporter of talent and innovation,” explained Leandro Mora Alfonsín, Argencon’s Executive Development Director.

He also highlighted that “this mission expresses that vision: a country that can project its human capital, its creativity, and its technological capacity in the service of development and international cooperation.”

The presidential statement highlights that OpenAI and the Argentine company Sur Energy signed a Letter of Intent (LOI) to develop a large-scale data center, with an estimated capacity of 500MV and an investment of up to $25.000 million dollars, under the framework of the RIGI (Incentive Regime for Large Investments). The project is expected to generate employment, attract investment, and promote the adoption of AI across the country. 

At the same time, OpenAI released an official statement titled “Argentina’s AI opportunity,” emphasizing the strategic reasons for investing in the country:

• Argentina is one of the Latin American markets with the highest adoption of ChatGPT and other OpenAI tools, boasting millions of weekly users.
• The country has an ecosystem of highly skilled developers with the potential to expand the research and creation of AI solutions.
• Stargate Argentina is not merely an infrastructure project: it seeks to strengthen the adoption of AI in industry, government, and education, by joining the OpenAI for Countries program.
• OpenAI stresses the importance of building infrastructure with secure, efficient, and sustainable energy, which allows consolidating a competitive and responsible global AI hub.

“This milestone is about more than just infrastructure, it’s about putting AI into the hands of more people across Argentina.… Stargate Argentina will help bring that vision to life.”declared Sam Altman, CEO of OpenAI

For his part, Emiliano Kargieman, partner at Sur Energy, emphasized the synergy between the country’s energy potential and the construction of critical infrastructure for AI:”This alliance turns Argentina into a relevant player in the world’s new digital and energy map”

Strategic Opportunities for Argentina

The combination of the Stargate project and OpenAI’s interests opens up multiple opportunities:

• Development of the Local AI Ecosystem: The presence of advanced infrastructure will allow startups and companies to access high-level computing capabilities.
• Talent Formation: Demand for professionals in AI, cybersecurity, data engineering, and energy will increase.
• Technological Sovereignty: Maintaining infrastructure and data within Argentine territory reinforces digital autonomy and security.
• International Visibility: Argentina solidifies its position as a strategic node for technological innovation in Latin America.

While the announcement is encouraging, its implementation requires:

• Legal certainty and a clear regulatory framework, especially regarding data, privacy, and AI responsibility.
• Sustainable energy management, ensuring the data center complies with environmental and efficiency standards.
• Planning and technological integration with universities, local companies, and provincial governments.
• Monitoring of deadlines and execution to ensure the projected investment translates into tangible results.

The meeting at Casa Rosada and the official announcement by OpenAI regarding Stargate Argentina marked a turning point in the national technological strategy. Argentina is not only becoming a scenario for AI investment but can also lead the development of talent, infrastructure, and policies that position the country at the global forefront of artificial intelligence.

For the country’s knowledge economy ecosystem, this project opens a window of opportunity to integrate into AI development, form strategic alliances, and strengthen the competitiveness of the Argentine technological industry.

With this progress, the UBA expands its presence in the global ranking, increasing from 9 to 13 disciplines within the top 100, while maintaining 5 of them in the top 50: Petroleum Engineering (ranked 24th globally), Modern Languages, Anthropology, Law, and Sociology.

The disciplines that were already in the top 100 in previous years have maintained their prominent positions. These include Petroleum Engineering, Modern Languages, History, Law, Sociology, Art and Design, Political and International Sciences, and Anthropology.

UBA’s rector, Ricardo Gelpi, stated:

“UBA’s positioning in the renowned QS ranking fills us with pride and renews our commitment and responsibility as an academic institution. It is the result of the continuous work of our entire community, which remains a benchmark in the fields of science and education. We are a public, tuition-free, and large-scale university that maintains its prestige in both traditional areas and cutting-edge disciplines such as data science and artificial intelligence, which are strategic and widespread in today’s world.”

This ranking classifies five broad areas and 55 specific subjects globally, assigning scores to each discipline based on various criteria, such as academic and employer reputation, the number of publications in high-impact scientific journals, citations of research papers, and the international collaboration of research teams. This assessment is one of three conducted by the prestigious British consultancy Quacquarelli Symonds. In the global ranking published last year, UBA ranked 71st, rising 24 positions compared to the 2023 edition.

The subject areas newly included in the top 50 of the ranking reflect a diverse and high-quality academic offering aligned with contemporary global issues and advancements. Artificial intelligence, with its cross-disciplinary applications; research on fossil energies; Veterinary Sciences as a pillar of development in a food-exporting country; and Communication and Media Studies in a globalized context are just a few examples of how UBA continues to lead in knowledge and academic training.

Gelpi added:

“To continue on this path, it is essential that our professors, researchers, and non-teaching staff receive salaries and investment that match the importance of their work. A better university means a better future for our country. The results obtained should serve as both motivation and a challenge to continue building an institution of academic excellence.”

Regarding positioning by broad subject areas, UBA ranks in the top 100 in three of the five evaluated areas: Arts and Humanities, Social Sciences and Management, and Natural Sciences.

This center, which already has 3,500 employees, functions as a global hub for technology, operations, finance, and legal services. The expansion comes at a time when the company is observing growing investor interest in Argentina following the first year of President Javier Milei’s administration.

According to Alfonso Eyzaguirre, CEO of JP Morgan for Latin America and Canada and head of investment banking for the region, the company is working on a long-term real estate plan to accommodate the expanded team.

This strategic center, established in 2014, has already relocated functions from places such as India and the United States. Argentina was chosen for this hub due to its availability of skilled labor, English proficiency, and time zone alignment with the U.S.

In addition to the expansion in Argentina, JP Morgan has increased its client-facing staff in Brazil, Mexico, and other Latin American countries. The decision made in January to merge its commercial banking division with its corporate and investment banking division globally has been “great news” for the region. This integration will allow the bank to expand its coverage and serve commercial banking clients in countries where it previously had no presence. Previously, JP Morgan’s Latin American commercial banking operations were limited to Brazil and Mexico. Now, this business will be able to serve companies ranging from startups to firms with annual revenues of nearly $2 billion across the region.

JP Morgan’s move further solidifies Argentina’s importance as a key hub for global services and highlights the region’s potential in the global economic landscape.

Key Points:

• Expansion: JP Morgan will hire 1,500 people in Buenos Aires over the next five years.
• Strategic Center: The Buenos Aires center serves as a global hub for multiple areas.
• Investor Interest: Increased investor interest in Argentina following President Javier Milei’s first year in office.
• Merger: The merger of commercial banking with corporate and investment banking expands coverage in Latin America.
• Labor Market: Companies seek skilled labor, English proficiency, and time zone alignment with the U.S.
• Expectations: More mergers and acquisitions are expected in 2025.

With 65 years of history in the country, EY Argentina currently has a team of 4,000 employees providing services to more than 2,000 clients. Its recent announcement to hire 1,000 new professionals over the next two years underscores the company’s commitment to Argentine talent and its intention to expand its impact in key sectors such as energy, agribusiness, mining, and financial services.

“Argentina has a unique potential to lead the transformation of the knowledge economy in the region,” highlighted Verónica Asla, Regional Director of EY Global Delivery Services. “Our mission is to be at the forefront of this change, connecting our clients with innovative solutions that drive their growth and contribute to the country’s sustainable development.”

Strategic Investments in a Digital and Sustainable Future

As part of its “Shape the future with confidence” strategy, EY will invest in new technologies and services focused on digital transformation, sustainability, cybersecurity, and capital market development. The creation of Centers of Excellence, such as those dedicated to oil, gas, and agribusiness, reflects its focus on key industries for the national economy.

“Our goal is to integrate the multidisciplinary knowledge of our teams to serve the most complex needs of our clients, contributing not only to their success but also to Argentina’s growth as a strategic hub for the knowledge economy,” said Asla.

In addition, the company will strengthen its exports of high-value-added services to Latin America and other global markets, generating foreign currency and fostering quality employment opportunities.

Argentine Talent for a Global Market

In a context where companies increasingly seek innovative and cross-cutting solutions, EY recognizes that talent is its main asset. Its vision includes integrating diverse profiles such as engineers, programmers, environmentalists, and sustainability specialists to meet the challenges of a dynamic global market.

“We are experiencing a historic moment for Argentina. Competitiveness and trust generation will be the pillars of the future, and at EY, we are ready to lead this change alongside our clients and our communities,” concluded Asla.

With this perspective, EY Argentina not only celebrates 65 years of presence in the country but also positions itself as a driver of transformation for Argentina, connecting its global experience with local opportunities in an increasingly interconnected world.

“Artificial intelligence is not just a technological tool; it is also an opportunity to redefine Argentina’s productive model by leveraging its unique capabilities in human talent, innovation, and a robust scientific-technological ecosystem,” highlighted Luis Galeazzi, Executive Director of Institutional Relations at Argencon. Currently, the country has more than 150,000 professionals in the IT sector, positioning itself as one of the top exporters of knowledge-based services in the region.

Argentina stands out for its highly skilled workforce, with globally recognized talent known for creativity, adaptability, and the ability to solve complex problems. Its scientific and technological base includes more than 300 research institutes affiliated with universities and CONICET, driving innovation across multiple fields. Additionally, the country’s entrepreneurial ecosystem has led to the creation of over a dozen unicorn startups, while its time zone and cultural affinity with key markets facilitate integration into global projects.

Despite these competitive advantages, Argentina faces significant challenges that must be addressed to solidify its position in the global tech landscape. Improving the quality of education and promoting STEM (science, technology, engineering, and mathematics) careers is crucial, as is establishing a regulatory framework that fosters innovation and removes investment barriers. Developing a modern technological infrastructure—including data centers and high-speed connectivity across the country—is also essential.

Around the world, discussions on supporting AI growth highlight key structural challenges, including energy availability, chip manufacturing, and the need to multiply the number of data centers. Companies in the U.S. and other leading nations are adopting AI at a faster rate, not only due to their investment capacity but also because of their existing infrastructure. In this regard, Argentina’s comparative advantages—such as its energy potential, diverse energy matrix, skilled workforce, and natural resources—will be critical to harnessing AI’s potential.

“We are facing a historic opportunity to leverage our capabilities and position Argentina as the world’s fourth global AI hub. This requires a public-private strategy that prioritizes STEM education, regulatory modernization, and investment in technological infrastructure,” Galeazzi emphasized.

These transformations have the potential to generate significant benefits for the local economy, including an increase in knowledge-based service exports—a rapidly growing global market. Additionally, new high-skilled, well-paying jobs are expected to be created, along with the development of regional innovation ecosystems through initiatives like “100 Knowledge Cities.”

Argentina has the opportunity to strengthen its technological development through public-private partnerships, leveraging economic incentives and promoting the establishment of global tech companies within its borders. Highlighting advantages such as access to low-cost energy and favorable geographic conditions will be key to attracting investment.

In this context, collaboration between the public, private, and academic sectors is essential to establishing Argentina as a leader in the knowledge economy and building a sustainable technological future.

“Artificial intelligence is not just a technology—it is an opportunity for Argentina to lead a new global paradigm. Our knowledge ecosystem, cultivated over decades, is the foundation for becoming a hub of innovation and a driving force for economic recovery, propelling younger generations toward a promising professional future,” concluded Luis Galeazzi, Executive Director of Institutional Relations at Argencon.

Due to these fluctuations, nominal values should be analyzed with special caution, and their results should not be projected linearly into the coming quarters, particularly as key aspects of the new policy are still in the process of implementation.

Regarding statistical data from this period, the main conclusion is that both export levels and employment remained stable—an indication of the sector’s resilience during such a volatile period.

Total exports reached USD 7.831 billion, representing a 1.4% decrease compared to the same period the previous year. However, the second quarter of 2024 saw a notable 8.7% increase, signaling a recovery after previous quarters of negative trends.

Globally, knowledge-based service exports grew 8.6% in 2023, according to WTO data. However, Argentina’s share in the global market declined to 0.23%, dropping to 43rd place in the ranking, compared to its 0.37% share in 2010. This decline reflects the impact of years of macroeconomic instability on the country’s competitiveness.

“The Knowledge Economy is essential for Argentina’s development. It is therefore critical to continue advancing measures to stabilize the macroeconomy and reduce the country’s cost asymmetries—key conditions for enhancing the sector’s global competitiveness,” stated Luis Galeazzi, Executive Director of Argencon.

The report also highlights the strategic opportunity presented by artificial intelligence (AI), particularly with the implementation of the new Incentive Regime for Large Investments (RIGI). This program aims to position Argentina as a global hub for disruptive technologies, complementing the benefits established by the Knowledge Economy Law.

Orrego highlighted that this federal initiative will consolidate San Juan’s innovative ecosystem and strengthen its economic diversity, in sectors ranging from mining to agribusiness, in addition to the knowledge economy, which is essential in the digital age.

“It is crucial to recognize that these funds come from mining royalties, which allows us to finance initiatives like this without the need for reimbursement,” the governor emphasized, reinforcing the province’s commitment to reinvesting resources generated by mining in strategic and sustainable sectors for the future.

For his part, Gustavo Fernández, Minister of Production, Innovation, and Labor, emphasized the importance of innovation and knowledge in the development of the region. “Today we recognize the innovative companies that participate in the productive innovation program, launched in the middle of the year, a key program that has funded 30 projects selected from 60 candidates,” said Fernández, indicating that each initiative will receive a non-reimbursable contribution of 5 million pesos, totaling 150 million pesos destined for the development of productive solutions.

A program focused on the economy of the future

The new Knowledge Economy Strengthening Program focuses on two strategic areas:

• Development of Knowledge Economy (KE) Projects: This component is aimed at startups and micro-technological companies seeking to develop knowledge-intensive projects. With a budget of 200 million pesos for 2024, it is expected to finance at least 20 projects, each with non-reimbursable contributions of up to 10 million pesos, covering 70% of the cost. Resources can be used for the acquisition of capital goods, the hiring of outsourced services, and qualified personnel.
• Promotion and Management of Talent in KE: This axis focuses on the training and qualification of specialized talent through activities such as workshops, hackathons, and conferences. With a budget of 50 million pesos, contributions of up to 5 million pesos per project will be allocated, covering up to 70% of the cost. Key sectors to be addressed include artificial intelligence, robotics, video games, fintech, and blockchain, seeking to position San Juan as a national technological reference. “This is a first step towards a future where we will seek to expand these opportunities,” said Fernández. The minister invited the actors of the technological ecosystem to join this initiative that seeks to generate quality jobs for San Juan residents and transform the local productive matrix towards a more sustainable and high value-added model.

Productive innovation: benefits for water and energy efficiency

The beneficiary projects of the Productive Innovation Assistance Program, which were also highlighted at the event, received their certificates in recognition of the development of innovative solutions for the productive sector. This program prioritized water and energy efficiency, as well as the use of renewable energies, critical issues for San Juan. Initiatives included process optimization, product and service improvements, and sustainable technology, such as solar energy.

Of the 60 projects presented, 30 were selected to receive 100% of the funding, while the rest will be redirected to other sources of economic support. Projects cover areas such as biotechnology, automation, and optimization of natural resource use.

Towards a more innovative San Juan

Through these initiatives, the province of San Juan is positioning itself as an emerging center of the knowledge economy in Argentina, supporting both technology companies and actors in the education system and local entrepreneurs. With the delivery of these funds, the authorities seek to strengthen the training of local talent and generate specialized employment in high-demand areas.

The governor was accompanied at the event by the Secretary of Science, Technology, and Innovation, Germán Von Euw; the mayor of the Capital, Susana Laciar; and the Minister of Mining, Juan Pablo Perea, along with other authorities, highlighting the importance of this investment for the economic and social growth of the region.

Through this initiative, the government aims to increase the presence and expansion of Global Service Centers in the country. The strategy includes not only strengthening existing centers but also attracting new ones, both from multinationals with local operations and from companies that do not yet have a presence in the country, with the support of Argentine embassies abroad.

This effort is part of the intention to consolidate Argentina as an attractive destination for these operations, which not only drive economic growth and job creation but also promote the export of high-value-added services. In 2023, national exports of professional services totaled 4.8 billion dollars.

The Argentine professional services sector, which generates 60,000 jobs, has attracted more than 50 Global Service Centers of leading multinationals in sectors such as human resources management, accounting, legal advice, finance, artificial intelligence, blockchain, cloud computing, cybersecurity, and application development, among others.

Argentina Delivers is an initiative promoted by the Secretariat of Small and Medium Enterprises, Entrepreneurship and Knowledge Economy of the Ministry of Economy and the Secretariat of International Economic Relations of the Ministry of Foreign Affairs, International Trade and Worship.

The event was attended by the Secretary of Small and Medium Enterprises, Entrepreneurship and Knowledge Economy, Marcos Ayerra; the president of Argencon, Sebastián Mocorrea; the Undersecretary of Knowledge Economy, Santiago Pordelanne; the Undersecretary for the Promotion of Exports, Investments, Education, Science and Culture, Ramiro Velloso; the Director of Promotion of Knowledge-Based Services, Creative Industries, Tourism and Sports of the Nation, Carolina Bustos; and the Institutional Executive Director of Argencon, Luis Galeazzi.

In addition, during the launch event, representatives of companies with a presence in the country presented their experiences. Among them were the Leader of EY GDS for Latin America, Verónica Asla; the Leader of the Accenture Argentina Service Center, Adriana Morteo; the Managing Director of J.P. Morgan, Clara Mendiberri; and the Leader of the Cargill Argentina Service Center, Agustina Alonso.